Organizations whose executive were trained by the Academy before 

  • Managers of a large number of companies have already used the PROFESSIONAL LEARNING & DEVELOPMENT Services of the Academy. Names of some of the companies whose senior managers and executives  had joined various short, medium and long duration programs are given below:

ABB, Accenture, Aditya Birla Group, Aircel, Apollo Hospitals, Arvind Group, Asian Paints, Axis Bank, Birla Corporation, Birla Tyres, Bosch -Germany, CEAT , CESC Ltd, Credit Suisse Singapore, Emami, Famycare, Godrej Saralee, Harrison Malayalam, HDFC Bank, Hindalco, Hindustan Petroleum, Idea Cellular, Indian Oil , ITC, JSW,  Krishna International Dubai, Kuwait Oxygen Company, Larsen and Toubro Infotech, Linc Pen, Mahindra Finance, Max Life Insurance, Nestle, NIIT  Technologies, Phillips Carbon Black, Rahim Afrooz Bangladesh, Ranbaxy, Raymond,  RIECO, Steel Authority of India,  Sudarshan Chemicals, Supreme Industries, Tata Motors,  TATA STEEL, Tata Steel Processing, Tega Industries, Times of India, TIL etc

 Program Design and Direction: Short Duration Programs

  • Prof Ranjan Das, Chairman – The Strategy Academy and Prof of Strategic Management, IIM Calcutta leads the Professional Capability Development Practices of the Academy.
  • Prof Das discusses personally with concerned companies and participants to customize design of each program
  • Prof Ranjan Das’s professional details are available from the following LINKS:


The Strategy Academy:

Strategic Management Group, IIM Calcutta


Categories of Short Duration Programs 

  • IN-Company [ for such programs, participants will be from one company or from several companies belonging to the same Group]
  • OPEN Enrolment programs [ these programs are open for participation by managers and executives from various companies]


NOTE: The details given below are meant to provide a broad over view of Short Duration Programs offered by The Strategy Academy. Each program, whether IN-Company type or OPEN Enrolment type, is designed duly considering the profile of   participants and also contemporary business challenges as faced by concerned company [for IN-Company programs] or the industries  from where participants are expected to join the program  [for OPEN Enrolment programs] 

Duration of Short Duration Programs 

  • Continuing Education Programs [2 Hours offered only as IN-Company Programs]
  • Short Duration Programs [ 4 hours to 30 hours]
  • Medium Duration Programs [ 32 hours to 100 hours] 

General Objectives of Short Duration Programs 

  • To widen the perspective and strategic  skills of participants in the concerned subject areas
  • To provide opportunity for team building and networking among colleagues and participants who are participants of the same program
  • To prepare the participants to operate effectively in the 21st century digital world 

Indicative Focus Areas Where Programs Are Offered: SHORT DURATION [DURATION UP TO 30 HOURS] 

  • Thought Leadership Programs on Contemporary Strategic Issues: Some illustrations
  • Seizing opportunities during economic slowdown
  • Growing in markets when markets don’t grow
  • Growing through Innovation during difficult times
  • Achieving Outstanding Performance
  • Doing business at the Bottom of the Pyramid
  • “Blue Ocean Strategy”
  • Upsetting the incumbent’s advantage through Disruptive Innovation
  • Strategies for fiercely competitive markets
  • “Strategy and Tactics of Success”
  • “Competing for the Future”
  • Making Customers Buy Our Products
  • Making Sense of Business Strategy at the Frontline and Making It Operational There


                          NOTE: The above list is not an exhaustive one 




  • Specific strategic skill building Programs
    • Industry and competitive analysis and generic competitive strategies
    • Strategic thinking and strategic analysis for development of strategy
    • Strategic options, evaluation and choice
    • Strategy execution
    • Innovation
    • Leadership
    • Developing an entrepreneurial orientation
    • Programs on alignment of Business Strategy and Functional Management
      • Business Strategy and Sales and Marketing Function
      • Business Strategy and Operations and Supply Chain Function
      • Business Strategy and Project Management
      • Business Strategy and Finance Function
      • Business Strategy and  HR Function

                       NOTE: The above list is not an exhaustive one

Key Highlights of all Short Duration Programs 

  • DELIVERY of LIVE SESSIONS: Faculty-led LIVE sessions delivered to the PC/Laptops of participants ANYWHERE in India and the World
  • INFRASTRUCTURE [AT PARTICIPANT END]:  A PC/Laptop, 256kbps broadband or a high speed data card [say Tata Photon Plus]  and a standard headphone
  • CONTENT: Fully customized to meet client’s requirements
  • ON-THE-JOB PROJECT WORK: Yes, if the duration is more than 15 hours [though optional]
  • DURATION of Continuing Education programs: 2 hours
  • DURATION of  all Short Duration Programs: 4 hours to 30  hours
  • FACULTY: From best business schools in India and also those overseas
  • AVAILABILITY of recorded versions in case somebody misses a session
  • DATE AND TIME OF DELIVERY: Client decision
  • TRACKING ATTENDANCE AND ENGAGEMENT LEVEL of participants during faculty conducted 100% LIVE sessions: Done and feedback on both is provided session by session
  • FORMAL EVALUATION AND GRADING: Possible if duration is above 10 hours                 

Contact Details for getting more information on Short Duration Programs

  • Each program – both IN-Company and OPEN Enrolment types – are designed after discussing with the concerned company and profile/ needs of participants
  • Please write to or call Ms Sonu Dhar at 09874060635/ 03340632066 for getting the details required